A Little Black Friday FYI about Walmart

Walmart does like online shopping. So, they are going to hurt their online side to get people into their stores. Not sure how that makes sense…

Walmart is raising prices online to increase in-store traffic

Walmart is taking a bit of a nontraditional approach to boost sales ahead of Black Friday and Cyber Monday shopping events by raising prices for products sold online and discounting those same items in physical retail stores. According to The Wall Street Journal, the big-box store has quietly raised prices for household and food items such as toothbrushes, macaroni and cheese, and dog food on its website while the prices in stores remained the same. If there are price discrepancies between online and in-store purchases, Walmart will now highlight this on the product’s web listing to encourage customers to buy them from their local stores.

 

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